Program Details
| Commission | $100-$200 per referral (new affiliates); $150-$400 after 75% retention (Cost Per Action) |
| Cookie Duration | 90 days |
| Network | PartnerStack (Direct) |
| Payment Methods | PayPal, Stripe, Direct Deposit (AirWallex) |
| Min. Payout | $5 |
| Payment Frequency | Monthly (around 13th; 30 days after conversion) |
| Category | SaaS / Marketing Tools |
| Countries | Global |
| Website | www.leadpages.com |
Leadpages is a SaaS tool that lets small business owners and marketers build landing pages, websites, and lead capture forms without touching code. Founded in 2012 and used by over 40,000 customers, it sits in the crowded “landing page builder” category alongside Unbounce, Instapage, and ClickFunnels. The product targets budget-conscious entrepreneurs who want a polished setup without enterprise-level pricing.
Leadpages Affiliate Program Overview
The Leadpages affiliate program runs through PartnerStack and pays flat upfront commissions per referral – not a recurring percentage. New affiliates earn $100 per Standard plan sign-up and $200 per Pro plan sign-up during their first 90 days. Once you hit a 75% customer retention threshold over that window, rates increase to $150 for Standard and $400 for Pro referrals.
The cookie window is 90 days – triple the 30-day standard common across most SaaS programs. Commissions are released 30 days after a referral converts to a paid plan (roughly 45 days from trial start) and paid out around the 13th of each month. The minimum payout threshold is just $5, and payments go via PayPal, Stripe, or direct deposit through AirWallex.
Pros and Cons
Pros:
- Flat upfront commissions up to $400 per Pro referral – no waiting for recurring cuts to add up
- 90-day cookie duration is three times the industry standard
- Retention bonus structure rewards affiliates who refer quality, long-term customers
- Very low $5 payout threshold – small earnings clear quickly
- Multiple payment options: PayPal, Stripe, and direct deposit via AirWallex
- No requirement to hold a paid Leadpages account to apply
Cons:
- No recurring commissions – once a customer renews, you do not earn on future payments
- The higher $150/$400 rates require maintaining 75% customer retention over 90 days, which depends partly on customer behavior you cannot control
- ~45-day wait from trial start before commissions actually clear
- Branded keyword bidding in PPC is prohibited – limits paid traffic strategies
How to Join
Apply through the Leadpages affiliate portal on PartnerStack. You will need to provide your website URL and a short explanation of your promotion approach. Approval usually comes back within 24-48 hours, and Leadpages favors applicants with existing audiences in digital marketing, small business, or online entrepreneurship niches. You do not need a paid Leadpages account to apply.
Once in, the PartnerStack dashboard gives you tracking links, banners, email swipe copy, and performance reporting. All commissions are subject to a fraud and refund verification window before clearing – any referred customer who requests a refund within the review period will result in that commission being reversed.
Frequently Asked Questions
How much does the Leadpages affiliate program pay per referral?
New affiliates earn $100 per Standard plan referral and $200 per Pro plan referral for their first 90 days. After that initial period, if you maintain a 75% customer retention rate, your rates increase to $150 for Standard and $400 for Pro. These are flat upfront payments, not recurring commissions – so you earn one payment per referred customer rather than a cut of each renewal.
Does the Leadpages program pay recurring commissions?
No – the current program pays flat upfront amounts per conversion, not a percentage of each renewal. This differs from some competitors who still offer lifetime or 12-month recurring cuts. The trade-off is you get paid sooner and more predictably per referral, but you do not earn passive income from customers who stay subscribed for years.
How long does the Leadpages affiliate cookie last?
The cookie window is 90 days. If someone clicks your link and subscribes to any Leadpages plan within that period, you receive the commission. This is significantly longer than the 30-day window used by most SaaS programs and gives your reviews and tutorials more time to convert readers who are still in the research phase.
When do Leadpages affiliate commissions get paid out?
Commissions are released 30 days after a referral converts to a paid plan – which is typically around 45 days from when someone starts a free trial. Payments are processed around the 13th of each month through PartnerStack via PayPal, Stripe, or direct deposit. The minimum threshold is $5.
Do I need to be a paying Leadpages customer to join the affiliate program?
No – you can apply without a paid Leadpages account. That said, affiliates who have hands-on experience with the product tend to write more convincing reviews and tutorials. If you already create content for digital marketers, small business owners, or online entrepreneurs, your existing audience is likely a good fit regardless of whether you use the product yourself.
Can I use paid ads to promote Leadpages?
PPC campaigns are allowed, but bidding on branded keywords like “Leadpages” or “Lead Pages” is strictly prohibited. You will need to target non-branded terms such as “landing page builder” or “best tools for lead generation.” Violating the branded keyword policy can result in commission forfeiture or program termination.
