Program Details
| Commission | $15 per trial (standard); up to $160 per sale (Noom Med) (Cost Per Action) |
| Cookie Duration | 30 days |
| Network | Impact |
| Payment Methods | ACH, Bank Transfer, Check, Wire Transfer |
| Min. Payout | $50 |
| Payment Frequency | Monthly (Net 30) |
| Category | Health & Wellness |
| Countries | US, UK, Canada, Australia, Germany |
| Website | www.noom.com |
Noom is a psychology-based digital health platform that helps users lose weight and build lasting habits through behavior change techniques. Founded in 2008 and headquartered in New York, the app has grown to tens of millions of users worldwide. In recent years, Noom expanded beyond its core weight loss app to include Noom Med, a medical weight loss track that connects users with clinicians for GLP-1 prescription management.
Noom Affiliate Program Overview
The Noom affiliate program pays a flat CPA commission for each new trial signup. The standard rate is $15 per trial through Impact, with a 30-day tracking cookie. For publishers with an audience interested in medical weight loss or GLP-1 medications, the Noom Med track pays up to $160 per qualified sale.
Payments go out monthly on a Net 30 basis, with a $50 minimum payout threshold. Available payment methods include ACH, bank transfer, check, and wire transfer. The program primarily targets audiences in the US, UK, Canada, Australia, and Germany.
Pros and Cons
Pros:
- Recognized brand in the weight loss space, which helps with conversions on review content
- Noom Med track pays up to $160 per sale, a notably higher CPA than the standard app offer
- 30-day cookie is solid for a free trial offer
- Marketing assets available through Impact: banners, email templates, and deep-link support
- January resolution traffic creates a predictable seasonal boost worth planning content around
Cons:
- Ongoing consumer complaints about difficult cancellations may affect trust with audiences who research brands beforehand
- Strict no-brand-bidding policy prevents running Noom-branded search ads
- Complex pricing tiers may contribute to checkout drop-off
- CPA structure pays once per new user, with no recurring commissions on subscription renewals
How to Join
The Noom affiliate program runs on the Impact network. Start by creating an Impact publisher account if you don’t have one, then search for “Noom” in the brand directory and submit an application. You’ll need to provide your website URL and a brief description of how you plan to promote the program.
Approval difficulty is rated moderate. Health, wellness, fitness, and lifestyle sites generally get approved without issue; sites with thin content or no clear niche may be declined. Noom is also available on FlexOffers if you already publish through that network.
Frequently Asked Questions
How does the Noom affiliate program track sales?
Noom uses the Impact platform to track clicks and conversions through a 30-day cookie window. Affiliates get a unique referral link and earn a commission when a user signs up for a trial or completes a purchase within 30 days of clicking. Impact’s dashboard shows real-time click, trial, and earnings data.
What is the Noom Med commission rate?
Noom Med, the GLP-1 medical weight loss track, pays up to $160 per qualified sale. That’s considerably higher than the standard $15 trial commission, reflecting the higher-value medical consultation service involved. Affiliates targeting readers researching Ozempic alternatives or medically supervised weight loss can see much higher earnings per referral.
Can I run Google Ads to promote Noom?
You can run search ads using non-branded keywords, but Noom prohibits bidding on Noom trademarks or any close variations. You must add “Noom” as a negative keyword in your campaigns. Violating the policy can result in removal from the program.
Can I promote Noom on social media?
Yes. Instagram, TikTok, YouTube, and Pinterest are all viable channels for Noom promotions. You must include proper FTC disclosures (#ad or #sponsored) on all sponsored content. Content that promotes body shaming or extreme diet messaging is prohibited under Noom’s brand guidelines.
Does Noom offer recurring commissions?
No. The program pays a one-time CPA per new user, not a revenue share on ongoing subscription renewals. You earn $15 when a user starts a trial, but nothing when they renew for 6 or 12 months. High-volume affiliates may be able to negotiate custom terms directly through Impact.
What content converts best for Noom?
Comparison articles (Noom vs. MyFitnessPal, Noom vs. WeightWatchers), detailed reviews, and “Is Noom worth it?” style posts tend to perform well. Content timed for January resolution traffic or pre-summer fitness searches benefits from strong seasonal intent. First-person review content generally outperforms generic weight loss app roundups for this brand.
How long does Noom affiliate approval take?
Approval timelines vary, but health and wellness publishers with established sites typically move through quickly. Applications are reviewed by the Noom team via Impact. Check the program listing for current approval settings, as Noom occasionally switches between manual and auto-approval modes.
